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Seller

The Selling Dream Team
Your Listing Success
When it comes to selling your home, our commitment is clear: we aim to secure the highest price for your property with the least stress. Our seamless approach to listing your home involves meticulous preparation, presentation, and strategic timing, resulting in record sales prices and the shortest time on the market.
Seller

HP Our Success Area

1,000+ Homes Sold
$1B+ Lifetime Sales Volume
#1 Team in San Francisco
by The WSJ in 2023*
#6 Team in California
by RealTrends 2023*
300+ 5-Star Reviews
Zillow and Yelp
*Todd Montgomery and Marcus Lee are principals of The Condo Advisory.
Collective stats are sourced from the Condo Advisory submission
Client Success Stories
Tri-Level Designer Loft l Inner Mission

The Situation
Stephanie and James contacted Montgomery & Lee after listing their loft in the Inner Mission with another agent. The loft had been on the market for 100 days prior to the start of the COVID pandemic. They had already purchased and moved to their new home in Hayes Valley. Compounding the urgency, their ARM on the loft was going to expire in a few months.

The Strategy
We quickly did an in-depth gap analysis of why we believed the loft had not sold and developed a multi-channel marketing plan expanding our ability to reach more buyers and agents through data analytics and utilizing the Compass technology platform to automate marketing strategies execution. Additionally, we created a bespoke website and marketing materials highlighting the major interior renovation and designer as part of the marketing campaign.

The Result
After listing the loft during the pandemic lockdown period, we sold the loft in 10 days to a cash buyer from the South Bay at over the listed price.

Seller
Newly renovated Single Family Home l Hayes Valley

The Situation
The client purchased a single family home that had been fully renovated in a semi-challenging location. This was in part due to the lack of due diligence by their agent concerning the potential future resale implications of the property. The client had purchased a premium home located on the outer cusp of the premium areas within the neighborhood.

The Strategy
Through our access to real-time data, transaction volume, and a superior network of agents, we had the foresight to time the market, and arrange a temporary relocation at the tail end of the COVID-induced housing surge to leverage the last wave of buyers in the market. We recommended immediate surgical updates that would have the greatest visual impact and appeal, and worked to beautify the exterior areas and work with the city to assist with neighborhood issues.

The Result
By adopting the right pricing strategy and targeting our marketing specifically to luxury home buyers and agents above $4mm, we sold the home below the average days on market for $800k over the list price. In the process, we created customized marketing materials and again leveraged the designer to partner with us on the prep and sale of the home.

Seller
Grand Scale Top Floor Two Level Condo l Noe Valley

The Situation
The condo market was still recovering from the disproportionate impact COVID had on this segment of the housing market. We realized we had a condo that was the scale of a single family home with two outdoor terraces, a superior floor plan with four bedrooms on the lower level, and an expansive open concept living, dining and kitchen on the top level with views and natural light.

The Strategy
With the surge in single family home values we detected early that buyers were starting to consider larger scale 3 + bedroom condos, but also wanted outdoor space and the feel of a single family home. Therefore, we created and positioned our marketing strategy and plan to target this specific buyer. Using stagers for interior cosmetic updates and a landscape architect for the outdoor spaces, we created the ideal environment for a single family home.

The Result
With very few comparisons to support pricing due to the scale of the condo, we set a new pricing record and outperformed the market when comparing days on market and list price over sale price.

Seller
“We’ve worked with the Montgomery and Lee team on a number of property transactions in San Francisco over recent years and the consistency of their professionalism, expertise, integrity and confidence is second to none.”

Todd and Marcus have demonstrated in each instance that they place our interests above all else and seek to understand what our needs are. This thoughtfulness and integrity is coupled with a sharp understanding of the market and a decisive ability to get deals done.

We first started working with the Montgomery and Lee Team in 2020 during a very tricky sale at the start of the pandemic. I was in the process of selling a loft in the Mission and within the first couple weeks of listing it, the pandemic forced the closure of San Francisco, and open houses were effectively shut down. After my property sat on the market for months without much activity, I hired the Montgomery and Lee team to take over my listing from another agent. Todd and Marcus came into the situation prepared to pivot to the new reality caused by the pandemic with a marketing strategy that leveraged technology and showcased the property virtually to a global audience. Any other team would have been intimidated by this sale, but Todd and Marcus conveyed confidence from the start and reassured me they could get it done. Within a couple weeks of taking over the listing, they were able to identify a unique buyer from their marketing efforts and we sold the property at a great price. More recently, in 2022, I enlisted Todd and Marcus in the purchase and sale of 2 single family homes in San Francisco. Again, this was an incredibly sophisticated transaction involving a 6 month rent back to the seller, something lesser experienced agents steered clear of given the tricky legal considerations and inherent risks in a transaction of that length. Todd instilled confidence from the beginning that we could make this transaction work, secure the home at a good price and work with the sellers to ensure a smooth transition 6 months later. Marcus handled the subsequent sale of our existing house and leveraged their connections to identify the perfect buyer before the first open house. Todd and Marcus’s timing and advice were impeccable. Todd and Marcus are clearly well connected across the SF real estate community and particularly skilled at partnering with other agents to navigate complex deals and facilitate access to desirable properties. It is also clear they are both highly regarded amongst their peers. Todd and Marcus are an extremely talented team bringing a command of market dynamics, competitive intelligence, cutting edge marketing tools and sharp negotiating tactics to the table. What I appreciate most of all about Todd and Marcus is that they are good people who operate with utmost integrity and professionalism and represent my best interests in all transactions. I trust them implicitly and see them as a team I will use for the rest of our home buying adventures.

Stephanie and James
“Todd is, hands down, the best real estate agent I've worked with in San Francisco. ”

He is professional, data driven, creative, ethical, business-minded and an incredibly skilled deal maker. I had a listing in the inner mission that went on the market with a different agent shortly before covid and the shelter-in-place restrictions. After having no offers for almost 60 days and now faced with a citywide shut down, prospects were looking grim. I hired Todd to change our selling strategy. Todd and Marcus came prepared with a detailed strategy on how to navigate the Covid-impacted real estate market - leveraging technology, virtual tours, better photos, a revamped marketing strategy and creativity to target the right buyers for our property. Within 2 weeks of changing agents, we had accepted an attractive offer and sold our property within the month which I'd say is nothing short of a miracle. Todd turned an extremely stressful situation for me into one where I felt confidence in Todd that he would manage every aspect of the deal and the relationship with the buyers in a way that had my best interests in mind and took the pressure away from me to manage the details. As a person who has bought and sold many properties in San Francisco over the last 2 decades, I would say that Todd is amongst the best of his profession and I will trust him with all my future deals.

Seller in San Francisco
“Todd and his team are an amazing group to work with, even with difficult situations. ”

We had a somewhat unique property sale of a very large, luxury condo in Noe Valley that had some challenges attached to it. Todd took care of every aspect of design, marketing, and finding the perfect buyers for the property. He and his team were detail-oriented and extremely responsive throughout the process. I think both us and the buyers are going to be happy with the final outcome which is the ideal outcome for all of us. Strongly recommend this team.

Jairam and Smita
Perfection in Every Detail

The contemporary buyer has higher expectations of how homes are presented and are looking for turn-key readiness and inspiring aesthetic. Our eye for design, renovation experience, and vendor relationships give us the edge to optimize your listing for even the most discerning buyers.

An Unparalleled Seller Advantage

Backed by a data-driven strategy, our listings spend less time on the market than the industry average. Fewer days on the market means more value for you.

Global Brand Recognition By working with us, you attach one of the most visible brand names to your property and gain access to the most extensive collection of seasoned agents in the Bay Area buyer pool. Our partnership with Compass, the #1 brokerage in the Bay Area, and our relationships with agents have consistently brought willing buyers to the table, year after year, guaranteeing the best market response and sale for you.

In-House Marketing And Advertising Working with our in-house marketing and advertising agency, we will target the right audience across the most effective channels. Our cohesive brand identity will elevate the style and story of your home.

High-Quality, Cost-Efficient Vendors: Compass’s established relationships with local vendors increase the value of your home with an optimized return on investment. From staging to painting to cosmetic renovations, we have supported improvements that allow Compass to outperform the competition and make your home distinguishable, leading to higher sales prices on average. Our experts include stagers, deep-cleaning, decluttering, cosmetic renovations, landscaping, plumbing repair, painting, HVAC, roofing, moving, pest control, and more.

Turnkey Listings Projects In a competitive market, knowing your audience is paramount. Our commitment, passion for details, and adept eye for design allow us to deliver the right product to the market consistently. Rest assured, we manage all the intricacies, providing a turnkey service and ensuring you secure the highest possible return with the least possible hassle.

After Concierge

Leveraging Compass Concierge allows our cients to make our recommended updates to their home at no upfront cost and no interest, and enables us to sell homes faster and at a higher price.

Compass Concierge Covers:
  • Interior design
  • Staging
  • Painting
  • Deep cleaning
  • Decluttering
  • Landscaping
  • Flooring
  • Lighting
  • Cosmetic renovations
  • and much more...
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